people, export turnover of 1 billion).1988 came to Fujian Putian set factory of Zhang Wenyi, on like first Beach mainland of Taiwanese, mostly is typical of small enterprise main boss, was Taiwan wage, and land cost increasingly high, have will line transfer to mainland, "anyway orders and raw materials as is from abroad to of, do of is old Bank, nike lebron 11 elite team  feels on like will factory from the in the moved to Kaohsiung, soon on do handy began large production! "Tired of is life conditions of behind, Zhang Wenyi also remembers at of aircraft a week only two shifts, phone often playing not pass, now Daphne of distribution system can do" today sold of shoes, 24 hours within padded "," beautiful 100 points, and beautiful not discount "of TV advertising in-depth full China around play, even he himself are is surprised mainland these years to economic Shang of by leaps and bounds."The noble and inexpensive" strategy a successAsked Daphne is how to successfully lay the shoe market of the Mainland?Zhang Wenyi replied very readily in 1992, purely

 in order to solve the problem of exporting stocks before switching to the domestic market, "really is unintentional, nike lebron 11 uk  an only say that we get cards early, start advertising also played tough, and our shoes are really comfortable and fashionable, ' noble and inexpensive ' pricing strategy a success! ”It is understood that Yong TU Group first entered the mainland invested 15 million Yuan for Daphne shoes advertising budget is as high as 10 million in the first year of the launch. Said to be "inadvertent", but is in fact "very carefully" in the business. For example Victoria success service, stressed that within three months to ensure "guaranteed repair, replacement and return of" three packs of policy, let mainland consumers feel very comfortable. Another example is shoe designs, attaches great importance to each province survey of women's feet: like big foot, southerners in the North foot of small, like boots, female guests to wear real leather, lined with plush warmth, who emphasized shape looks good, followed by higher temperature disparity

 also affect the loading time ... ...To in shoes market Shang forever keep leading, has must of texture and streamlines styling, Yong en Group also special since Italy please to designer help; basically, Daphne of shoes followed pop fashion, has must of taste, is like abroad imported products, but price Shang somewhat your and does not too your, account to beauty fashionable women of pouch, only will deep captured was consumers of heart.In order to paste into consumer demand, 1996 Daphne from the shoes wholesalers to open my own business, now more than more than 300 stores directly under the Mainland (Shanghai had 48), major shopping malls counters in department stores and more than more than 100, with the remaining for buyout-agents, totals more than a total of more than 800 marketing offices nationwide. Zhang Wenyi analysis himself opened stores of benefits is: "does not let retailers control live you, was people led with nose go", past of case is early business good retailers will purchase, but season they fear sold not finished